Our client, a fully-integrated agency in Oman, is seeking a Digital Media Buyer with strong expertise in online pay-per-click (PPC) and cost-per-acquisition (CPA) campaigns.
You will be in charge of online acquisition marketing, managing the strategy, execution, and optimization across channels for our accounts/clients.
- Creation of digital advertising campaigns for our clients using online, mobile, social, video and other emerging media.
- Collaborate with the client and agency team members to implement strategies from ideation to execution.
- Compile digital research for POV presentations, and educate clients on their expected digital advertising spends.
- Measure, analyze and optimize marketing performance metrics using vendor-specific dashboards, analytics, landing page reports to achieve CPA goals.
- Research and test partnerships with new vendors to expand reach and/or leverage lower CPA.
- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
- Support the creation of marketing material including but not limited to landing pages and lead generation forms for our clients to distribute through relevant paid programs.
- Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying
The client will relocate the right candidate. Salary dependent on experience